Super bowl ad gay dating site
Man Crunch accused CBS of discrimination saying, "If the ad showed a man and woman kissing it would have been accepted." The ad was accused of being a form of ambush marketing by analysts, who theorized that the company knew the advertisement would be rejected by CBS, thus drawing free publicity to the site without needing to pay the extremely high rates for advertising during the Super Bowl.
was hacked and leaked online—comedy writer Kristen Bartlett wrote an essay for Someecards about her work in Television Standards & Practices.
The ad featured a male Packers fan and a male Vikings fan reaching into the same bowl of chips at the same time, and after a brief pause, passionately kissing and dry humping each other, much to the surprise of the other man present.
The contest solicits fan-made 30-second ads featuring the snack, then asks viewers to vote on which should air nationally during the Super Bowl.
The 30-second spot shows two men excitedly watching the game, before their hands brush as they both reach into a bowl of chips.
Suddenly, the two begin making out, much to the shock of a guy sitting close by.
But two gay ads submitted for the 2011 contest were apparently too racy for the snack company, which never aired either ad.
The first spot featured two hunky nude men steaming in a sauna as one man seductively eyes the other's crotch.